Online User Experience Reviews
We help you fine-tune your online channels and create satisfying, engaging online experiences. Our online users experience reviews bring a fresh set of eyes to your site, its content and the experience that visitors can and should receive. We review your business goals and site experience and identify areas where the two are at odds, where they are working well, and where tuning can have immediate positive effects.Your online presence is now often the first point of interaction between you and a prospective customer.
According to Salesforce, typically 57% of your customers’ pre-purchase research will be done online before you hear from them. Our online user experience reviews provide a clear, plain-english view of the experience you provide and let you know where you really stand. It is essential to ensure that your website and other online channels work together, and are fine-tuned to deliver the experience that is most conducive to engagement – and ultimately sales. However, websites change gradually over time and the initially direct lines to your business goals and clear user paths can end up rerouted and strewn with unintended detours and obstacles. “Babushka” developing can create labyrinthine experiences for customers who find a way into your site via old content. More than ever before, your online and social channels represent the storefront and service desk for your business.
Our Services include…
- Website strategy development
- Content and responsiveness reviews
- Review and finetuning of navigation and information hierarchy
- Mapping and refinement of key user activities and pathways
- Identification of flow breaks, obstacles and visual barriers
- Site speed and SEO opportunities
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Contact us for a confidential discussion