They say it’s tough at the top. For a particular group of executives – the executive digital transitional – the rapidly evolving digital landscape is making life especially isolating and increasingly uncertain. As the noise around digital transformation increases, the corporate digital fluency of CEOs, senior executives and even board members is coming under greater …
The lonely life of the Digital Transitional executive Read More »
Caught on the cusp of the industrial and digital economies, the executive digital transitional is a unique executive group of a type not seen since the industrial revolution. The notion of the digital transitional has been a part of the customer landscape since the early 2000’s but the term typically describes consumers and is used …
Digital fluency is a term most often used in learning circles in reference to an individual’s ability to recognise and take advantage of the benefits of the technology available to them. We use the term corporate digital fluency to expand this concept into an enterprise-wide context. Corporate digital fluency is most easily explained as a …
As each day passes, the Cambridge Analytica data “incident” shows us as much about ourselves as it does about Facebook. While the media focus has been largely upon the relationship between Facebook and Cambridge Analytica, it has exposed something far more telling – about the relationship we think we have with our preferred platforms and …
Cambridge Analytica & Facebook expose our naivety Read More »
Like digital strategy, digital transformation can be a woolly concept. It is riding the wave of reports about how Australian businesses need to lift their digital game and catch up. Maybe we do – but the current noise around the topic confuses things, and makes it seem like something a digital black art. It’s not. …
What is digital? Explaining digital as a concept can be difficult – especially since there is an entire sector seemingly dedicated to making it seem exceptionally complex. Also, the definition of digital is often kept intentionally woolly by those that benefit from the ensuing ambiguity. However, it is well worth taking the time to understand …
What is digital? A practical guide to the digital landscape Read More »
